Tuesday, March 27, 2012

Getting the word out

This is my favorite of the last round of bracelets. I've gotten two of them photographed and up on my Etsy shop. It's funny, I really like the lighting for the pulled-back shot this time (not shown here), and it was because I set up the picture next to the grow lights. Well, the vase with the twigs happened to be sitting next to the grow lights, but whatever.

I went ahead and bought an ad on Facebook as well. I made a page on FB for Physaria Designs with some pictures and links to the Etsy site. FB has it set up so you can target who sees your ads, and I did really rudimentary selections of: women over 18, with interests like crafting, gardening, reading, etc. (gee, like me!). I pay something like 50 cents each time someone clicks on (or likes) my ad, and I set a limit of $5 a day for a week, just to see how it goes.

I think it's doing what I want it to do, which is get my Etsy shop out there for people to see. I set it up around 7 pm a couple of days ago, and there is a little flurry of "likes" that I get notified about via email that has happened after 7 pm. I think after that I "use up" my money.

This hasn't resulted in any sales yet, but I'll give it a couple of weeks and see what happens.


  1. Wonderful! I haven't looked through your previous postings to see if you've talked about Pinterest so forgive me if you have. I just wanted to suggest that you set up a Pinterest account and see if that helps raise awareness of your jewelry. It's amazing and I think having a Pinterest that you can "pin" your creations on would really help promote your business.

    Best of luck Linda!

  2. Poppy, that's a fabulous idea. I've put in for an invite just now. Thanks.

    1. Wonderful! Check your stats later today to see if any of your traffic is coming from Pinterest. I "pinned" this blog posting and went to your Etsy site and "pinned" it as well. I know I've had a good deal of traffic from Pinterest even prior to my setting up a Pinterest account.

      You can pin your new creations to your Pinterest boards. I think Pinterest prohibits promoting only yourself so be sure to pin other things you find interesting from other sources too.

      I'm excited for you Linda! I think you're going to be a huge success!

  3. That's awesome! Thank you again and for your kind words.


Hi, sorry to make the humans do an extra step.